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The ones that ask you to rate your logo consistency on a scale of 1 to 5. The ones that walk you through “brand identity, verbal identity, visual identity” like a textbook nobody asked for. The ones that use words like “cohesive” and “target audience” and “value proposition” and somehow still don’t tell you what’s actually wrong.
Those audits weren’t built for you. They were built for corporate marketing teams with quarterly review cycles and brand managers on payroll.
Your church doesn’t need a brand audit. Your church needs a cultural read.
The ones that ask you to rate your logo consistency on a scale of 1 to 5. The ones that walk you through “brand identity, verbal identity, visual identity” like a textbook nobody asked for. The ones that use words like “cohesive” and “target audience” and “value proposition” and somehow still don’t tell you what’s actually wrong.
Those audits weren’t built for you. They were built for corporate marketing teams with quarterly review cycles and brand managers on payroll.
Your church doesn’t need a brand audit. Your church needs a cultural read.